The Silicon Review ^Asia

The businesses in Malaysia are now focusing on building and adapting resiliency during times of uncertainty. The majority of the decision-makers are stating that “only innovation can help you face the challenges and bring in new opportunities.” According to Microsoft’s recent finding, almost 74 percent of the organizations are finding it difficult to innovate due to the ongoing Covid-19 pandemic. Previously, innovation was not seen as a necessity, but now many organizations in Malaysia are recognizing and developing new abilities to fuel innovation and performance of their business. Post-Covid, almost 65 percent of the organization has found it easy to innovate, and they are witnessing a drastic shift from the after effects of Covid.

As mentioned above, the information was released by Microsoft as a part of its finding from the study conducted with the IDC Asia pacific. The latest study was named “Culture of Innovation: Foundation for business resilience and economic recovery in the Asia Pacific”. Almost 223 businesses were surveyed, and the study was conducted for six months. Three thousand three hundred twelve decision-makers participated in the study, and the focus was on how companies can use their resources effectively to fuel innovation for businesses to build quality performance and resilience.