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The Silicon Review Asia

Ubisoft’s First Quarter of the Fiscal Year surpass Xbox One

Ubisoft’s First Quarter of the Fiscal Year surpass Xbox One

Known for publishing famous games like Assassin’s Creed and Far Cry, Ubisoft has set a record for a good first quarter of the fiscal year. According to the French video game publisher, the company reported sales of €400 million ($466 million) for the quarter, which is primarily driven by the continued growth of digital sales and player recurring investment [PRI] in digital items, DLC, season passes, subscriptions, and advertising.

“We had a record first quarter, which exceeded our expectations. This performance was fueled by the steady growth for our back-catalog and an excellent momentum for PRI, once again confirming the increasingly recurring profile of our business and the ever-greater success of our digital transformation,” said Yves Guillemot, CEO of Ubisoft.

Ubisoft believes that the future of the company is going to be amazing as the teams are delivering the best strategic plan of ramping up its franchises. Assassin’s Creed Odyssey and the Division 2 were very immensely successful at E3 and the company has also witnessed a lot of full potential in a highly competitive environment.

For the first quarter, PC sales accounted for 24 percent of Ubisoft’s total and the company is just behind the PlayStation 4 that accounted for 38 percent of sales. The Xbox One couldn’t make a great impact as it barely edged out the PC last year, and it is in third this time, accounting for 22 percent of sales.

 

 

 

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