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The Silicon Review Asia

Noida-based TV manufacturer Super Plastronics will now invest Rs 300 crore to produce Smart TVs

Noida-based TV manufacturer Super Plastronics will now invest Rs 300 crore to produce Smart TVs

Super Plastronics, a domestic TV manufacturer from India, has recently made an announcement that the company is gearing up to invest Rs 300 crore in boosting its IoT capabilities and tapping into the smart home devices segment. The investment will be made in various phases for the next three years, and it will mainly focus on building smart TVs that are intuitive enough to meet the ever-changing consumer demands. Furthermore, it was reported that the latest investment would help Kodak to establish itself as a one-stop platform for all your work-from-home needs.

The new smart TVs will be equipped with large screens, and the Android TVs are also expected to connect with all smart home devices. Avneet Singh Marwah, CEO, and Director of Super Plastronics, has stated that his company is fully dedicated to the latest Aatmanirbhar Bharat initiative, and its TVs are well-equipped to compete in the domestic as well as international market. Kodak is pricing its TVs aggressively with better technologies, and it is also planning to expand its infrastructure in India. It is true that customers have drastically evolved during the Covid pandemic, and the very definition of T V has changed now. Experts are predicting that by q4 of 2023, there will be more than 1 million smart home devices competing in the Indian market.

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