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The Silicon Review Asia

clickTRUE– An Inbound Marketing firm for Businesses with Long Sales Cycle

The Silicon Review
February, 2020

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“clickTRUE combines talent and technology to help shape strategies for its clients to enhance their brand visibility online.”

Widespread adoption of the internet for business and personal use has generated new channels for advertising and marketing engagement, including those mentioned above. There are also many benefits and challenges inherent to online marketing, which uses primarily digital mediums to attract, engage, and convert virtual visitors to customers. Online marketing is the practice of leveraging web-based channels to spread a message about a company’s brand, products, or services to its potential customers. The methods and techniques used for online marketing include email, social media, display advertising, search engine optimization, Google AdWords and more. The objective of marketing is to reach potential customers through the channels where they spend their time reading, searching, shopping, and socializing online.

clickTRUE Pte Ltd is an online marketing company with Search and Social Media Marketing at its core. The company is devoted to helping brand owners increase their marketing ROI online, clickTRUE advocates online advertising using the Pay-per-Performance model together with Web Analytics to track the campaigns. With over a decade of online experience from founding and managing Hardware Zone, clickTRUE combines talent and technology to help shape strategies for its clients to enhance their brand visibility online. Today, clickTRUE has a growing clientele comprising both SMEs and Fortune 500 companies, with most of their clients in the Asia-Pacific region.

Corporate Philosophy

  • The firm believes helping people buy is the best way to sell. They want to help build a better customer experience while making digital marketing less painful, uncomplicated, and sustainable.
  • The company strives hard to develop an always be learning culture to become a more useful, helpful and holistic preferred marketing partner, through continuously seeking improvements to deliver true value for their customers in an agile inbound way. Standardize for consistency. Contextualize for relevance. Optimize for clarity. Personalize for impact. Empathize for perspective.
  • Every day, actively investing in developing evergreen content that keeps contributing to traffic growth, building a brand and eventually generating sales — in short, guiding customers on marketing the inbound way.

Furnishing solutions that really matter for business

Consultancy

Digital Strategy

The firm comes up with the best possible digital marketing strategies for your business and gets a real return on investment.

User Experience Design

clickTRUE helps you build websites are not only attractive but also engage, acquire, and retain customers.

Traffic Acquisition

Enhanced Search Engine Marketing

The fast, effective, and measurable advertising channel online, which leverages billions of daily searches by bringing business right before the potentials leads.

Search Engine Optimization

Rise above your competitors and the ranks on search engines and appear when relevant searches are being made about your business through optimization.

Conversions &Optimisation

Landing Page Optimization

Create landing pages with effective content and design that deliver your value proposition to your web visitors, leading them to take a desired action on the landing page.

Advanced Web Analytics

Web Analytics is the science to marketing, providing you the facts and figures needed to help you develop a winning strategy, ensure you’re spending your money wisely and be assured of the success that follows.

Social Media Marketing

Engagement Strategy and Implementation

The firm builds an actionable and sustainable social media engagement strategy to help build a digital reputation, nurture, and empower brand evangelists and meet their clients’ business objectives.

Reputation Monitoring

clickTRUEscours the web to monitor your brand so you can listen in on people are saying, manage their perception and build brand positively online.

Accolades

  • Google AdWords Qualified Company
  • Microsoft adExcellence Member and ‘Microsoft adExcellence Company’.
  • clickTRUE was also a Finalist for the Marketing Magazine Top Agency of the Year for Search Marketing in 2009 and 2010.

The visionary behind the success of clickTRUE

Jackie Lee is the Chief Executive Officer of clickTRUE specializes indigital strategy, Online Marketing & PR, and business Consulting / M&A. Mr. Jackie Lee gives the overall strategic direction of clickTRUE, managing clickTRUE’s fund-raising activities and driving expansion plans into the Asia Pacific region forward. He is also the project manager of joint ventures and strategic partnerships. On top of that, Mr. Jackie champions innovations and R&D projects.

Prior to clickTRUE, he founded Hardware Zone, which is the No.1 Technology Portal in Singapore, and HWM, the No. 1 Technology Magazine in the Southeast Asia region. HWM is published and distributed in Singapore, Malaysia, Thailand, Indonesia, and the Philippines. HWZ also publishes the following titles: GameAxis.com, GameAxis China, and GameAxis Unwired Magazine, as well as PVi (Photo/Video magazine).

 

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