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CEO ReviewCompany Review

The Silicon Review Asia


The Silicon Review
December, 2019


ADVANCE.AI is a data-driven financial technology company. In their quest to build a better financial world, one of our key goals is to revolutionize the credit system by creating a more holistic, accurate, and democratic alternative to existing credit scoring methods.

It is built and backed by experienced and successful entrepreneurs and investors in Singapore, China, and US who are from top-tier schools like Stanford, CMU, UIUC, Tsinghua, Fudan, SJTU, NUS, and NTU with rich industrial experiences from Goldman Sachs, Farallon Capital, Two Sigma, Amazon, Accenture, Tencent, Baidu, and HSBC.

Combining the industry-recognized domain knowledge in big data, artificial intelligence and credit scoring, ADVANCE.AI brings the next-generation data-centric platforms to transform traditional and emerging industries across the Asia Pacific.



Guardian provides anti-fraud detection services to be used when a loan applicant submits an application. The trifecta of identity verification, employment data validation, and credit history are used to detect mismatches in the applicant's data, thus lowering the fraudulent application rate.


Booster is the Data and AI Consultancy service provided by ADVANCE, targeted at multi-finance companies, governmental clientele, and telecommunication companies. ADVANCE's data scientists will personally work with the client to identify areas of potential growth. Together with the client's data team, ADVANCE's team will conduct analysis on previously accumulated data, and then propose a new implementation plan to continuously boost subsequent business.


ADVANCE Connect is a lead generation platform for ADVANCE's partners. It is a synergistic alliance through which data acquirers connect to data providers. Partners can perform data cross verifications and receive insight into their customers on this platform. A deeper collaboration also allows partners to acquire new customers through the platform.


ADVANCE.AI e-KYC (Electronic-Know Your Customer) solution effectively verifies the user identities through technologies including ID Recognition, Liveness Detection, Face Comparison, Risky Face Search, etc. Identity verification products are applicable to multiple settings and businesses, lowering manual verification costs and errors, increasing business efficiency.


Account Safety: Account Takeover, Fraudulent Application, Fraudulent Login

Registration Safety: Fake Registration, Application Fraud, Identity Fraud, Group Fraud

Payment Safety: Fraudulent Payment, Abnormal Withdrawal


  • OCR
  • ID Check
  • Liveness Detection
  • Face Comparison
  • Risky Faces


ADVANCE.AI's EKYC grants companies the ability to greatly minimize fraud. EKYC’s features include Face Detection, Face Comparison, OCR and Liveness Detection. EKYC is the gatekeeper that prevents fraudsters from disrupting business cycles and expedites the validation process and reduces human labor.

Frequent Model Updates

In house Computer Vision R&D team with leading global talents, consistently improving model performance by accumulating data for model optimization.

High Accuracy

The core algorithms of each product along the e-KYC process are specially designed for e-KYC scenarios, with a large amount of training data collected locally, constantly iterating, ensuring the accuracy sufficiently meets customer needs.

Full Functions

Product and services include OCR, Liveness Detection, Face Comparison, Face Search, Face Blacklist, etc. essential functions for e-KYC.

Easy to Integrate

SDK and API are provided for effortless integration. Simply integrate the products to form a customised e-KYC solution.

Multi-national Coverage

Supports multi-national markets including Indonesia, Philippines, Vietnam, India, and more, helping the clients to enter the new market.

Jefferson Chen; A Charismatic Leader

Jefferson Chen is the CEO of ADVANCE.AI, and also a Partner at GSR Ventures, a leading venture capital firm in China who was the first investor in “unicorn” internet companies including Didi, Qunar, OFO, FunPlus, Inke, and others. Prior to starting ADVANCE.AI, Chen was head of private investing for Greater China at Farallon Capital (a leading alternative asset management firm with AUM of over US$20 billion) where he led investments into Huarong AMC, Cinda AMC, Didi, ND Micro Credit, and others. Chen previously also worked at Goldman Sachs where he was involved in the IPO and M&A transactions for numerous Asian companies including Bank of China, ICBC, CIMB, BankThai, Baidu, New Oriental, and others. Chen received a Bachelor's degree in Computer Science from Tsinghua University and an MBA from Stanford University.


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