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The Silicon Review Asia

At The Intersection of People and Technology: Bryce Maddock, CEO of TaskUs

The Silicon Review
December, 2018

thesiliconreview-bryce-maddock-ceo-taskus-18Starting a business is a huge undertaking, requiring the entrepreneur to assess the market, analyze the competition and get all the numerous permits and licenses from the government, secure funding, hire all the right people and finally launch the show. One of the most important aspects of any business is the staff, i.e. labor. Several corporations outsource major parts of their operations to other countries where the laws governing labor practices are more favorable for business. Outsourcing has grown over the last two decades into an enormous industry that generates billions of dollars in revenue. Companies that specialize in outsourcing of services tend to have a huge influence on certain industries. One such company is named TaskUs.

TaskUs provides the next-generation customer experience that powers the world’s most disruptive companies through the partnership of amazing people and innovative technology. The firm provides a good strategy, business process optimization, revolutionary technology, and the best talent to deliver transformational, digital scale. At TaskUs, the team promises four things: people, process, technology and transformational growth. As a progressive, new-age outsourcer, it is flexible, agile and quick to respond to clients’ shifting needs.

With a unique focus on growth, TaskUs sits at the intersection of people and technology to deliver deep expertise in cloud-based digital customer services. The company’s aim is not just to support a client’s business – but to improve its customer experience, spark innovation and drive revenue through results.

Top Quality Services

While customers rarely see back-office operations, whatever happens there can have an impact on their satisfaction. That’s why effectively managing back office support is essential for a meaningful customer experience. Here are some of the company’s coveted offerings.

Customer Service: Organizations work hard to win customers, but in today’s competitive, on-demand world, these businesses must work even harder to keep them. Consumer expectations for quality customer experience continue to rise with little room for error.

Sales: One of the biggest drivers of growth stems from sales. To help clients’ selling efforts remain focused, the company provides exceptional sales support from customer saves to proactive upselling and cross-selling.

Data Entry: Data entry is one of the most common back-office tasks with which growing businesses need help. It helps streamline a client’s data entry tasks with its meticulous attention to detail and efficient processes.

Content Moderation: The firm recognizes the pivotal role content moderation plays in protecting a brand and keeping companies afloat. It has the processes and team in place to do so effectively.

Claims Processing: No matter what a client’s business might be customer service issues are bound to happen. TaskUs helps to manage, verify, process and mediate claims in an accurate and timely manner that appeases all parties involved.

Fraud prevention: In the digital world, most of its client’s services and applications rely heavily on exemplary verification processes to survive. Trust and safety are two of the most valuable services that it offers; they help to protect customers.

Customer Experience Consulting

TaskUs specializes in creating customized, end-to-end CX strategies – from matching channels with customer needs to designing effective knowledge portals that transform agents into rock stars. Whether the client is a tech startup, an established company launching a new product or an organization that wants to turn its CX into its greatest asset, TaskUs has the talent, competencies, and industry expertise to get things moving. The firm enables clients to amplify brand presence by ensuring that every channel is matched with the right kind of messaging and that every outbound touchpoints, whether it is email, chat or voice, resonates with client’s customer on the other end.

Meet the Maverick behind TaskUs

Bryce Maddock is the Chief Executive Officer of TaskUs. He and co-founder Jaspar Weir have grown the business from a team of two to over 7,000 employees since 2008. Bryce's entrepreneurial streak began at age 19 when he and Jaspar successfully opened & ran Club Access - the first all-age nightclub in Los Angeles - for three summers in a row during their college years.

Post-college, he began his professional career on Wall Street as an investment banking analyst, before co-founding TaskUs in 2008.

Over the cse of his professional career, Bryce has been called one of the "Top Twenty Entrepreneurs in Their Twenties" by the Los Angeles Business Journal and has been featured in The Wall Street Journal, CNN, Fast Company, Wired, The Los Angeles Times, and Men's Health. In 2012, TaskUs was named "The Next Big Startup" by the New York Stock Exchange, and Bryce had the honor of ringing the closing bell at NYSE. From 2013-15, TaskUs was named "The Fastest Growing Outsourcing Company" in America by Inc. Magazine's prestigious "Inc. 500" list. Most recently, Bryce was named to Inc.'s prestigious "30 Under 30" list in 2016, and nominated for "The Entrepreneur of the Year" award by Ernst & Young.

Bryce serves as the Chair of the TaskUs Foundation that pays for the private education of our employee's children in the Philippines and sits on the board at the Network for Teaching Entrepreneurship (NFTE), an organization that provides entrepreneurial education to high school students in underprivileged communities in America.

He graduated from New York University Summa Cum Laude with a degree in International Relations. He lives in Austin, Texas with his girlfriend, Kathleen, and their French Bulldog, Mr. Carter. In his spare time, Bryce competes in marathons and Ironman triathlons.

“We embrace cutting-edge technology and are digitally focused and demand the best experiences for its customers.”

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