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The Silicon Review Asia

CloudFX Group: “We help our customers transform their businesses by delivering on the promise of technology”

The Silicon Review
July, 2017

thesiliconreview-damian-crotty-founder-cloudfx-2017“Our objectives are to either help clients participate in and monetize the opportunities current and future market are presenting or save significant operational costs and drive internal / external business service innovation.” 

Founded with a very clear vision to set the global standard of excellence for delivering on the promise of technology, CloudFX is widely applauded for having world-class reputation in the art of simplifying the process of technology and business transformation. The company today is established as an industry leader in the Global Platform Economics market with chief Enterprise IT Transformation, Digital E-Commerce and Anything as a Service Platforms throughout the provision of Cloud Service Automation, Cloud Service Management and Cloud Billing, Analytics and Reporting solutions, transforming businesses through the promise of technology.

At CloudFX they believe in true success - with technology as the core business driver - can only be achieved by defining a solid strategy and design foundation, in partnership with their clients. The company then enables those business model or technology transformation objectives through any one of the four derivatives of CloudSelect.

Initially faced challenge of finding great people to keep up with growth, specifically in the development and delivery areas, CloudFX gradually overcame it by being reasonably well equipped to address the issues, the result is quite evident as today CloudFX is optimally positioned to serve global customers and partners both today and tomorrow based on investment decisions they had taken several years ago, including a Series A capital raising with Intel Capital and Cisco where that capital was used to invest in the development of CloudSelect, a multi-dimensional Digital, Cloud, ITaaS and IOT platform, long before many of these terms, markets or capabilities existed.

Story behind their Inception

With a strong believe that technology transformation is a journey, CloudFX was incorporated by its founder’s in the year 2009.  In its journey so far, the company has carved a nice for self by acting as a  gateway to its promise through the ability to aggregate “Anything as a Service” thereby eliminating any operational complexity leveraging multi-generational or multi-vendor virtual services be those digital, cloud or IoT. 

Set up with a goal to speed up the adoption of Digital and Cloud platform solutions by applying critical strategic insight with Cloud Automation, Brokerage, DevOp’s and ITSM on demand platform solutions, CloudFX works with customers to take the complexity out of the 4th Industrial Revolution – Digital Cloud, delivering customized, low-risk and cost-effective solutions – positioning technology as the central driving force of business of our client’s business future success. 

The Client Spectrum 

The company deals with different sectors ranging from mid to large size companies, targeting clients from any Business who believes that Platforms (Cloud or IoT) is critical to its future success or any Enterprise who is looking to align their business to the opportunities presented by the 4th industrial revolution – Digital, underpinned by Cloud and IoT. 

Taking pride in completing over 1300 projects till date, CloudFX includes 22 WW OEM partners who white label CloudSelect and over 100 active, direct Enterprise Clients across the world.

To shed more light on their customer base, team CloudFX says “We are manically focused on customer experience and enabling their goals and given the length and strategic nature of our relationships, I believe we serve them to the best of our ability and enable their success through our collaborative approach.”

Geographies Covered!!

Headquartered in Singapore, CloudFX have worldwide capabilities, customers, platform solutions, development and delivery centers to deliver the world’s most innovative platform solutions but in a local context to better serve customers and partner network through industry leading technologies, insights and customer focused solutions. 

Plotting the Future

The keystone of CloudFX growth will be the development of their OEM partner base that uses CloudFX and its technologies to optimally position themselves in this new market. 

“In future, from an internal perspective, we desire to be an employer of choice. From a customer perspective, be a partner of choice. Technologically speaking, our roadmaps and investment strategy is very clear and innovation remains a consistent theme and activity in our business.” - Explains the Team. 

Why CloudFX


Meet the Founding Brain

Damian Crotty, Founder - Damian carries experience of working more than 20 years across Global International markets and has led significant Sales and Management Organizations in Asia (ANZ, China, India and Japan), Europe and the Middle East. He has successfully completed Executive Management assignments around the world including Sydney, Singapore, Tokyo, London and Paris before founding CloudFX.

Well, that’s not all to his credit; Damian was also voted as one of the Top 30 most influential executives in the WW Technology industry in January of 2017 and has built CloudFX to be one of the Top 10 Most Valuable Cloud Solutions Company’s. 

"At CloudFX, we are ahead of the game and plan to stay out front, helping our customers make sense of & harness the new technology revolution taking place."

“We always strive to be better and deliver our customers a unique and satisfying experience.”


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